Blogging 201: Branding and Growth starts Monday, October 20. If you’re a recent alum of Blogging 101 looking to build on the skills you’ve developed so far, or a blogger looking for new ways to grow your site and its audience, this is the course for you.
What will Blogging 201 cover? We’ll introduce tools to increase your traffic within WordPress.com as well as through other platforms, discuss ways to develop a coherent, effective brand for your blog, and show how to use your archives and your site’s stats to build your readership.
During this two-week course we’ll give you a daily task and provide you with all the necessary resources and information to complete it (there will be no new tasks on weekends, to give you time to explore more on your own, or just publish a post or two). You’ll also have access to The Commons, a private, staff-moderated space where you can chat with other participants, ask questions, and give feedback.
Ending right before NaNoWriMo and NaBloPoMo kick off in November, Blogging 201: Branding and Growth will help you get your site ready for a new wave of viewers — as well as to keep them coming after their first visit.
Like all Blogging U. courses, there are no prerequisites for Blogging 201 (if you’d like to follow the courses in sequence, though, that’s fine: Blogging 101: Zero to Hero will be back in November!). Self-hosted blogs and blogs from other platforms are just as welcome to participate.
If this sounds like something you’d be interested in trying, sign up for Blogging 201: Branding and Growth using this form:
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